May 10, 2023
IT'S SEASON FOUR, EVERYONE! This year we are doing quarterly themes - and I'm so excited to bring you the theme for the second quarter: Business Strategy. I feel like as we go into the second part of 2023, it's so important to be able to take a look at what you have done so far, and then look to the future as we prep for the rest of the year. Business Strategy is going to encompass social media strategy, hiring practices, internal business structure and more.
Today's episode is with Tahnee Sanders - and brilliant journalist-turned-marketing strategist and we are discussing the "competitor" headspace, and how the heck we can get out of it. We discuss whether it's important to be tuned into what your competitors are doing, how we can really hone in on what our customers really want, and her best strategy tips for us to create a social feed that caters to our ideal customers. You can find Tahnee HERE.